17 March 2009

how to get your first 20 clients

Following graduation from your personal training course the challenge most trainers face is getting their first few clients. Understanding most people gain certification with the idea of training people part-time, perhaps in and around another job or second income, the idea of getting to 20 clients makes sense. Consider the income of 20 sessions by $80 = $1600.00 which is a great return for 20 hours worth of work.

So how will you go getting those first few clients?

Traditional models of getting clients are:
- Printing expensive brochures
- Relying on business cards
- Ineffective letter box drops
- Hopeful newspaper advertisements

In an information age these techniques are dead and ineffective in building a business. Chances are if you follow these traditional techniques you will end up buggered, busted and broke.

Effective modern techniques include:
- Social networks
- Search engine optimisation
- Building referrals via allied Health Professionals
- Branding your business
- Websites and database systems

If these are foreign terms then why not get some great information from Australia’s leading personal trainers on how to get your first 20 clients.

We have 20 CD and e-books s to giveaway to help you get started on your first 20 clients. Simply email us at info@ptplus.com.au with your postal address!

1 comment:

Madelyn said...

Hi,

It is an interesting post on "how to get your first 20 clients".

Marketing has been proven to help business owners deal with problems about how to get clients. First one needs to have a blog. Many businesses are using blogs now in order to reach out to the audience who are really interested in the service or products that are being offered. It is necessary to update a blog at least twice a week to really attract a lot of web visitors.