your B.U.T principles

There are three components to business growth and long jeopardy. I call it the BUT principles.

B = Business
U = You the person
T = Technician

In working with business owners, business growth is applicable to U (you). Your personal development strategy and plan is clearly relatable to how much money you earn. Aside from personal development is the consideration to the following areas:

Development of you includes:
- Your health
- Mental state
- Long relationships
- Personal interests/hobbies
- Social skills
- Personal development
- Family responsibilities

For long jeopardy in business the development of your business skills are a fundamental. Multiply your results by outsourcing the areas you are weak or are not entirely excited about doing and work with your strengths.

Development of business includes:
- Accounting
- Budgeting
- IT
- Staff
- Marketing
- Sales
- Systems
- Business plans
- Multiple income streams

Specialists in niche areas earn the top dollars. They also have a referral-based business and they name their availability, terms and conditions.

Development of the technician includes
- Becoming a specialist in a chosen field. Ideally the area you are most passionate to work in.
- Regularly attending workshops, reading and listening to other experts in your chosen specialist area.
- Regular reading of journals, web surfing, books and developing skill in a specialist field
- Regular writing of articles, blogs and a commitment to educating your clients

In an unbalanced world juggling all three of these principles is the challenge we face. The first stage is awareness. As business owners we have a fair amount of responsibility to ourselves, our businesses and our professions. Constant evaluation and assessment, input from mentors and consideration to what needs to be done is a great way to survive.

personal training prostitution

Are you feeling burnt out, buggered and busted? Chances are, you are prostituting your services. I get quite a few of these cases into my office. Only this week a legend in the industry walked in and said “It got me”. It was very obvious to his wife, family, friends and clients.

The symptoms are
- Saying yes to everyone who asks for your services
- Working mornings, nights and weekends
- Not getting paid enough for your efforts
- Skipping your own training sessions
- Been two years in the industry

These are all classic signs of PT prostitution and when your burnt out, buggered and busted you will probably even deny that this is you. When you are overworked and underpaid life is really tough, decisions hard to make and it will feel like you’re on a treadmill.

My role is not to rescue you but make you aware that there is an easier way. Start saying No, get some self respect and be teachable to other ways. Change your priorities by managing you first then everything else will fall into place.