the 90 day business challenge

In an industry that is dominated by '9 week weight loss challenges', '6 week bootcamps' and slim-down this and get big that, I thought it fair that you all get a bit of what you have been dishing out! Here is a 90 day business challenge.

Why a 90 day challenge?

1. It will set you up for a huge 2010
2. The work you do this month will determine your bank balance in January 2010
3. By allowing 90 days for your return on investment you are setting a great expectation towards your business plans and goals for 2010.

"The best way to predict the future is to create it" - Peter F. Drucker

If we go back and review these health challenge programs, they all have similar measures. Details like:
1. Recording what you eat
2. Train 3 times per week
3. Drink lots of water
4. Use a trainer
and as part of the challenge you get a free shirt, water bottle and backpack!

As health professionals, some of the things that we preach to our clients for these health challenges; transfer to our businesses. So in developing 90 day business challenges, like all the good health challenges mentioned earlier, you need measurable outcomes. So here they are:

1. 90 day timeframe - to get a results in business you need to start marketing. It needs to be as consistent as training 3 times per week for 9 weeks of fitness. Just like a great training plan it needs to be targeted, specific and relevant to your outcomes

2. Record your daily actions and direct them at a business strategy - so many people get caught up in the daily 'do-ing' and 'busy-ness', that they just do, do and do. It serves as the lifeline towards you and your goal.

3. Put in lots of good stuff - listening, reading and developing your self on a daily basis is the equivalent to drinking water. It serves as the lifeline towards you and your goals.

4. Use a coach - sometimes I have had the best 'this is it' intentions, only to be pulled away by other things. Checking in with someone regularly indicates commitment, positively reinforces your dedication to a goal and a good catch will provide support and guidance during the inevitable tough parts of the journey.

The great thing about a 90 day challenge is that it will set you up for a great start to 2010. While most people are putting things off to the New Year, you can start the year in your best form and conditioned, for whatever it is you want from 2010.