19 March 2009

income brackets

In going forward here are our solutions to promoting you to the next income bracket:

Income Bracket:
$0 - $60,000
Solution:
Business Starter Pack, Podcast, Book and Audio Club
Our March Offer:
We have 20 complimentary packs to give away, titled 'Your First 20 Clients', simply email the office at business@ptplus.com.au. Email quick as we are limited to 20 only!

Income Bracket: $60,000 - $120,000
Solution: 6 Figure Group Mentoring
Our March Offer: Sample a group coaching session before you buy. *conditions apply

Income Bracket: $120,000 - $250,000
Solution: Private Mentoring Program
Our March Offer: 2 spots left. Request a matching meeting here.

Income Bracket: $250,000+
Solution: Tailored Program
Our March Offer: Program full until end of March. Please call the office on 02 9690 0503 to have a meeting regarding April and May. This is an exclusive program so please contact to the office to see if you qualify.

income streams

So here are the initial observations of our report. There are significant income brackets which we have stated in the information below. Look at where you are and consider what you need to focus on in order to go forward.

Income Bracket:
$0 - $60,000
Income Streams:
1 Income (eg. PT)
Business Focus:
Week to week activity and business success is judged on the number of sessions held
Work Hours:
60 per week

Income Bracket: $60,000 - $120,000
Income Streams:
3 Incomes (PT, Groups, Product)
Business Focus:
A month to month strategy building a business that can manage 50+ people
Work Hours:
48 per week

Income Bracket: $120,000 - $250,000
Income Streams: Up to 8 incomes (PT, Groups, Product, Coaching, Website, Lifestyle Programs, Seminars, Information Products)
Business Focus:
Annual strategy and a clear set of KPI's. Outsourcing of tasks is common
Work Hours:
35-45 per week

Income Bracket: $250,000 +
Income Streams: Have a business and specialise in one of the 17 income streams
Business Focus:
Business legacy and long jeopardy as a business leader
Work Hours:
Business owners here are hard to track however observations suggest 4 a week with paid travel

17 March 2009

how to get your first 20 clients

Following graduation from your personal training course the challenge most trainers face is getting their first few clients. Understanding most people gain certification with the idea of training people part-time, perhaps in and around another job or second income, the idea of getting to 20 clients makes sense. Consider the income of 20 sessions by $80 = $1600.00 which is a great return for 20 hours worth of work.

So how will you go getting those first few clients?

Traditional models of getting clients are:
- Printing expensive brochures
- Relying on business cards
- Ineffective letter box drops
- Hopeful newspaper advertisements

In an information age these techniques are dead and ineffective in building a business. Chances are if you follow these traditional techniques you will end up buggered, busted and broke.

Effective modern techniques include:
- Social networks
- Search engine optimisation
- Building referrals via allied Health Professionals
- Branding your business
- Websites and database systems

If these are foreign terms then why not get some great information from Australia’s leading personal trainers on how to get your first 20 clients.

We have 20 CD and e-books s to giveaway to help you get started on your first 20 clients. Simply email us at info@ptplus.com.au with your postal address!